Why I Want to Become a Radiologic Technologist

I would like to know if this essay is okay. Please give me some feed back. I wrote the letter double space. Should it be single space? I also have my name and the desired program on the top left hand. I am not a great writer and my grammar sucks. My Purpose in Life It is not hard to write about why I want to be a radiographer. Some people may tend to sit in front of the screen thinking for minutes or hours to write the first sentence. It was simple for me I want to help people. Throughout my life, I was always interested in helping people and fascinated with the medical field. I was not certain in what I wanted to do in the medical field, but I knew whatever it was it was going to make me a better person. A few years back I was in a car accident and injured my back. I had an MRI and some basic x-rays done. While in the care of these highly trained and friendly technicians, I came to realize this is what I wanted to do. I believe that our soul purpose in life is to help others. Since my car accident, I realized how I could accomplish my main goal in life. I can help people by being a radiographer. It may sound a little cliched my story, but it is the truth. Since I have been attending college I thought about being a nurse then a dental hygienist, but I never had that feeling that most people get when something is right. The feeling when you find that special or right thing. Like buying a house, car, or even finding that special someone. The sensation is a warm enthusiasm feeling that consumes the heart. It is a feeling that takes all control of all emotions. When I realized and was introduce into the field, I knew it was love at first sight. I wanted to know more about radiology. Before I joined the military, I did some observation in the E. R. in a hospital on Long Island, New York. I observed and spoke to a few radiology technicians and the more I discovered about the field the more I knew it was for me. I enjoy being active and being on my feet. In addition, it is very physical and I enjoy having a job that can keep me in shape and is not lways putting me behind the desk. After I left the military, I moved down to Fl to be closer to my family. I miss my family from all those days away from either being in another state or from being deployed. I was looking into colleges that provide a radiology program and only found University of Central Florida and Valencia Community College. I am currently attending Valencia Community college and taking classes to get into their radiology prog ram. I started to do volunteer work at Florida hospital. While volunteering I was introduce to a few radiology technicians. Before long, I found out that Florida Hospital is a teaching hospital. They gave me information and I talked to a few students that are in the program. They told me that their experience in Florida Hospital is great and that the teachers are phenomenal. Also being a Christian I thought it would be a great opportunity to learn more about my religion. Also, I feel that being in a Christian institution I can better understand people and life. I know that being a radiographer is challenging and demanding both physically and mentally. I accept the challenge because challenges are what make us who we are. When overcoming any challenges it gives me a sense of accomplishment and gives me more self-confidence that I can do much more. I know someday I will be a radiographer because I am determined and very focus on accomplishing my goal, my dream. I am outgoing and big on teamwork. I work hard and take pride in what I do and what I believe in. I just hope that I can inspire people as those friendly radiographers inspired me.

Customer Service and Hard-to-get Auto Air-conditioning

Hill’s Automotive, Inc. Hill’s AutomotiveInc. , is an aftermarket producer and distributor of automotive replacement parts. The business slowly expanded which began as a supplier of hard-to-get auto air-conditioning units for classic cars and hot rods. The firm has limited manufacturing capability but a state-of-the-art MRP system and extensive inventory and assembly facilities. Components are purchased, assembled and repackaged. Profits have fallen considerably. In addition, the customer service level has declined, with late deliveries now exceeding 25% of orders.And to make matters worse, customer returns have been rising at a rate of 3% per month. I. Point of View Art Hill II. Time Context At present III. Statement of the Problem The main problem of the study pertains to the declining profitability of the company and how will this decline be solved. IV. Statement of the Objectives * To be able to prepare a plan that will help the firm back on course toward improved p rofitability. * To be able to identify the symptoms, the problems and the specific changes to be implemented in the firm. * To be able to show the importance of MRP played in the plan. V. Assumptions * Hill’s Automotive Inc. s known as a supplier of hard-to-get auto air-conditioning units. * Hill’s Automotive Inc. is a financial stable manufacturing company. * The whole management of the Hill’s Automotive Inc. is responsible and effective employees. * The slow expansion of the business is consistent. VI. Areas of Consideration SWOT Analysis Strengths * Hill’s Automotive Inc. is a supplier of hard-to-get replacement parts. * Hill’s Automotive Inc. is a financial stable manufacturing company. * The manufacturing company has a state-of-the-art MRP system and extensive inventory and assembly facilities. * The firm has accurate bill of materials. Weaknesses The firm has a limited manufacturing capability. * The company’s discretionary segment has put downward pressure on volume and margins. * The company is suffering from considerably fallen profits. * Customer service level declines. * Customer returns are rising. * The firm has poor quality control and low productivity resulting to acquire high cost. Opportunities * The firm has a limited manufacturing capability. * The company is suffering from considerably fallen profits. * Level of customer service and returns. * Quality level and standards Threats * Competitors * Economic change * Declining customer service level. * Doubtful quality

Shakespeare- Othello and The Merchant of Venice Essay

Shakespeare- Othello and The Merchant of Venice - Essay Example At this stage, the audience witnesses the theme of hypocrisy. Lago accepts the whopping sum of money from Rodriguez and pretends to hate Othello, his master. The two plan on reporting Othello to Brabantio, Desdemona’s father who decides to go and attack Othello on claims that he abused a fairer. The play gets engrossing as the wishes of Rodriguez to take Desdemona as her wife does not succeed. Before the set date, for the attack Lago reports the incident to Othello; faking that Rodriguez is responsible for calling Brabantio. While handling the matter, the duke calls for Othello to go and handle the Cypress. Brabantio, annoyed of the incident, comes with Othello to the Duke and accuses him of bewitching her daughter, Desdemona. The two profess their love before the king, and the argument is dispersed (Shakespeare & Rāghava, Act 1). On the other hand in the drama, the Merchant of Venice, the play narrowly escapes becoming a tragedy. The drama classification appears external, causes of occurrence more real than supernatural. The play is performed, at a time where Venice city was termed the greatest. The Mediterranean sides were isolated and left in isolation. The scene then retaliates to Belmont, which means beauty. The dominant theme in the play is the value of life compared to the value of property. The play later on disintegrates into two settings: the scene at Venice and the scene at Belmont The relationship between the two scenes is that both accomplish a means to an end. The theme of prejudice is also evident when the Jews hate the Christians. Shylock hates Antonio and determined to kill him. The opportunity presents itself, when Antonio risks his life for Bassanio, his friend, who needed the amount to help him woe Portia, a Belmont, Beauty in style. The return of the money almost turns into a tragedy as Antonio ship failed to return and the debt is still due (Shakespeare et al, Act

Solar panels in Burkina Faso Essay Example | Topics and Well Written Essays - 1000 words

Solar panels in Burkina Faso - Essay Example Lastly the paper conveys the advantages and disadvantages of solar panels and its status in the upcoming years. Keywords: Burkina Faso, Solar cells, P-N junction, Electron-hole pairs Poverty is one of the major problems in many of the undeveloped countries throughout the world. Burkina Faso, a landlocked country in West Africa, currently ranked by UN as the third poorest country in the world is facing a multitude of problems as a consequence of its increasing poverty (BBC News). With a nation of about 16 million of which 80% are dependent on agriculture, the 2009 West African floods which displaced 150000 people and also resulted in destruction of homes, shortage of food and water supplies, lack of access to the hospital and a massive decrease in power supply after the destruction of leading power plants caused severe problems for the people (CNN). Western Africa is one of those areas which are facing extreme energy problems especially in the electrical sector. According to an articl e by Itai Madamombe (African Renewal) blackouts are routine in almost all West African countries. Being a landlocked country Burkina Faso is unable to achieve its required electricity production via hydroelectric power stations. According to the CIA world factbook the electricity production of Burkina Faso in 2009 was 664.4 million kWh which was well short of the electricity consumption of the previous year. This led to imports of around 144.6 million kWh. ECOWAS has thus drawn plans to employ alternative sources of electrical energy with special emphasis on solar power so as to provide regular electricity at a much cheaper cost. Rollo, a small town near the capital Ouagadougou with a population of just 7783 people was deeply affected in the 2009 floods (Wikipedia). Lack of clean water supply and poor sanitation resulted in an increased infant and under-five mortality rates. As the population increased and agricultural land extended the need for this clean water is soaring. To achie ve the above mentioned goals, photovoltaic solar panels can be installed within water pumps so as to provide this precious commodity. The mechanism behind its working along with its installation procedure, and its efficiency are all discussed below. Solar photovoltaic energy conversion is a one-step conversion process changing the incoming light energy from the sun into the required electrical energy. According to The Physics of Solar cells the light energy comprises of many tiny and minuscule particles known as photons. When light energy is absorbed by the panel, the electrons are excited. The built-in structure of the panel however herds the electrons in a single direction of the external circuit creating an electromotive force (E.M.F). This force then helps in driving the electrons through the load to do the electrical work. A Solar panel consists of many solar cells arrayed together. A blocking diode or a bypass is used to prevent total loss of energy in case one of the cells st ops working. Figure 1 shows a structure of a typical solar cell. A solar cell is made of semiconductor usually silicon. It has three layers, a top layer of N-type semiconductor, an absorber layer consisting of a P-N junction and a back layer of P-type semiconductor. An anti-reflective coating is used so as to prevent reflection and increase efficiency. Also a protective covering of some material like glass is used which allows

International Marketing Plan Part 3 Assignment Example | Topics and Well Written Essays - 1000 words

International Marketing Plan Part 3 - Assignment Example The number of skating companies in the last couple of years has increased and it is expected that there will be new entrants in future as well (Bennett and Blythe, 2002). The biggest competitors in the skating industry are Rollerblade, Roces, Solomon and K2 and almost all of them make sure that they are available in all leading stores. International Skating will enter the market by supplying its products to the skate shops that sell the skates and its accessories in the specialty stores. Since its competitors are making sure that they are available in all the large chain stores which are the discount distributors as well. All the three products i.e. Skate Aids, Blade Boots and Skate Sails will be available in all the specialty stores. The reason for choosing the specialty stores is that the target market of Skate Aids is basically the premium market and they will go to these specialty stores to buy these exclusive products. Alongwith these skates, they will be able to buy other accessories as well and make huge amount of profit as well. Hence, this distribution policy will help the company in gaining the competitive edge. It is already mentioned in the marketing strategy that the company is focusing on the target market that is comprised of health and fitness, recreational and speed skaters. Since the company is targeting all the three sectors and has also developed in accordance with their requirements, it is expected that the company will be able to gain 80% of the market share. The competitive edge that the company has over its competitors is that it will offer product ranges within the reasonable price range so that the skaters can enjoy the most thrilling and exciting skating experience of their lives. The key target market can be said as the one that is trying to remain fit and health and for that they are looking for appropriate alternative to exercise. Since skating is one of the most exciting and thrilling sports, it is now the

House of sand and fog Movie Review Example | Topics and Well Written Essays - 750 words

House of sand and fog - Movie Review Example As a consequence she tries to do what she can to get the house back including starting a relationship with a local police officer (Lester). The novel goes on to explain the background about the officer how he had an emotional upbringing and one of the reasons why he is reluctant towards the woman. The Iranian after marrying his daughter off, remember he is in the USA, spends the rest of his saved money which includes his sons future education funds into the house which he considers a good investment. His intention's is to eventually make a house like the villa he had in Iran. He thinks like the average Muslim man struggling to make a better future for his family. The woman whose house it was tries to plea with him but resorts to threatening him that he will be deported if he doesn't give her the house, the police officer aids her. The film finish's differently to the novel as the son (Esmail) who has an opportunity to shoot the police officer dies in a shootout by authorities as he is taken by the officer. And as a consequence his father the Colonel poison's his wife and then commits suicide. As the Colonel has rescued the woman twice from committing suicide when she walks in to see him in a plastic bag she tries to resuscitate him. But is too late; There is a mystery as to w hether she is arrested in her part of the events leading up to his death and family breakdown of the family in the novel. In the film When the Colonel finds out about the death of his son, he returns to the house to find the woman waiting there and then strangles her to death. He then suffocates himself and his wife. The woman and the police officer await trial after being imprisoned. The woman mimes a request for a fag as she is in a state after seeing the Colonel. Culture: The daughter's marriage in all cultures amongst the different sects in Islam re very important. They have to be done in a quality way so that the in laws accept the bride just as much as the husband does. It is the most important responsibility for a father. After this the next important thing is education. And for men in Islam education is of high importance. A father would correctly first support his daughter's needs to secure her future and then the son, just as has been shown and written about in the film. The Father did everything possible to achieve the dream he wanted for his family. Regardless of him being a political refugee from Iran he managed to do what any Muslim man would do for his family. It is a cultural fact. In comparison to the woman who was living in a house brought to her by her father and who became in a similar situation as if exiled from the house due to not paying taxes, her approach of revenge was more based on emotion and fear rather then practical and le gal. As the film does not reveal the history of the officer the fact is it is perceived as a racist American man who misuses the law. Film portrayal: If we look at the situation of the Iranian man who was working, had a family had money, he was in a stable situation and wanted to progress and he was within law Islamically and Country law to purchase the house. The woman was wronged by the law of the country for failing her by wrongly accusing her of not paying taxes and causing her to use the means she could to

Dropbox Essay Example | Topics and Well Written Essays - 1250 words

Dropbox - Essay Example Analysis: Houston and Ferdowsi believed that their product was unique and most user-friendly, without having the users the need to learn its usage, and yet extremely useful to its users. Houston believed that something like the Dropbox technology is needed by every individual that works or uses computer technology, although people can work without this one; however, Dropbox would make their computer-based work and activities hassle-free and enable individuals to access their files/information/data from any other system and from anywhere in the world. The most challenging aspect for Dropbox is to earn consumers that believed in the usability, precision, and need for Dropbox technology. The most important and challenging aspect of bringing Dropbox to consumers is to confront the fierce competition that already existed in the market in other forms. There were products that provided backup; protected data from risk of loss, hackers, damage etc; upload data onto the web for future access from anytime and any place. Dropbox had to combine all features of the competitors’ products in order to enter the market and sustain. Dropbox used minimal marketing strategies in order to avoid additional costs and focused on providing additional usage features with their product. This certainly was a tough challenge compared to its rivals, like Carbonite and Mozy, which invested heavily on advertising through various media. Dropbox is based on a different kind of business model that comprised of various other technological companies in building this product. Secondly, promotion through screencast onto the Hacker News attracted immense feedback from beta users on usability and features of Dropbox. This activity also attracted some funding from Y Combinator, which further promoted Dropbox by conducting a demo day to larger companies. This helped in attracting funds as well as consumers.

Summary Assignment Essay Example | Topics and Well Written Essays - 500 words

Summary Assignment - Essay Example There are many reasons why the government feels a need to preserve Canadian culture: geographic, economic, social, and nationalistic. I feel that these reasons have value and must be considered if Canada is to keep its culture intact. Because of Canada’s distinct geographic location, regular Canadians can be influenced by American lines of thought, which intrude on Canadian culture. The Canadian government has the right to feel concerned about how its culture is shaped. The norm used to be that Canadians would follow multimedia from Americans—radio and television.1 It is important though that the Canadian government takes on the opinions of its people to better understand how to implement productive cultural policies. Historically this has been done through Royal Commissions to better understand the demands of the public.2 These Royal Commissions made recommendations to the government on how to regulate radio broadcasting, arts and sciences, television broadcasting, and newspapers. I think that it is important to maintain a strong Canadian influence in the national media, but outsiders’ thoughts and opinions must be heard to present a balanced view. The government has found the right balance through policy instruments.

Funding application for homeless people Coursework

Funding application for homeless people - Coursework Example Not having a permanent roof over their heads, which is a fundamental right of all citizens, goes hand in hand with other problems associated with lack of proper food and clothing. This then causes detrimental effects on their health. And, they are further disadvantaged by not having access to any guidance or information to improve their condition. Compared to other youth who live in families in houses, they are at a disadvantage by not being able to educate themselves for immediate as well as long term benefits and future prospects. It is a deep rut of despair and a vicious cycle of no hope to be in such circumstances. One only needs to look at those who do have homes to live in to see how much of a disadvantage these homeless youth have, not being able to leave normal lives like the rest of us. The health problems that inevitably afflict homeless people cannot be understated. "Homeless people are more likely to suffer injuries and medical problems from their lifestyle on the street, which includes poor nutrition, substance abuse, exposure to the severe elements of weather, and a higher exposure to violence." (http://www.ipedia.net/information/homeless) The youth and children are particularly vulnerable groups of people in this regard. Our projects aims to cater to these disadvantaged people by providing them with what they desperately need; to feed and clothe them; to protect them from the weather, getting involved in wrong types of activities; to protect them from being taken advantage of by criminals, gangs, drug traffickers, organ snatchers, pedophiles, prostitutes etc. Instead we will provide them with decent sheltering facilities, and provision of food to stave off hunger. And, we will help resolve their personal problems through the provision of counseling and information services, then relocate them to a safe permanent abode

Target Marketing Term Paper Example | Topics and Well Written Essays - 1000 words

Target Marketing - Term Paper Example Target marketing is not all about breaking a market into various small segments and attracting the attention of the marketers confining their focus on a few key sections of the market. The implication of target marketing suggests that various considerations should be taken into account with the purpose of identifying the customer groups who are to be targeted. It is worth mentioning that ‘Marketing’ is termed as the art of creating wants among people who gradually turns out as the potential customers of the product and/or services rendered. According to Smith (1956), segmentation of markets is focusing on customers with similar interest to that of the marketer, so that it becomes easier for the organization to develop beneficial communication and thus satisfy the customer need effectively. Target Marketing Approach Customers’ demand varies from one group to the other. Thus, the identification of these demands emerges to be quite challenging for the marketers imple menting the target marketing approach. After identifying customer demands, marketers develop the product and various marketing strategies to satisfy the demand of the particular customer group(s) targeted. Thus, target marketing helps the company to identify their most potential customers. With this concern, marketers tend to emphasise on various aspects of market and human psychology which define the satisfaction and demand of targeted customers. Furthermore, with the assistance of target marketing, strategies are developed to offer the products and/or services according to the customers’ demand which in turn boosts customer satisfaction. Therefore, target marketing assists the organisation to attain additional customer satisfaction rewarding higher loyalty and competitive advantages, although it initially deals with a concentrated group of customers (Smith, 1956). The motto of target marketing is to identify most viable segments focussing on which the organization can attra ct maximum number of customers and retain the valuable customers by satisfying their demands. It is in this context that target marketing can assist organisations in gaining sustainable growth (Bragg, 2005). The main reason for focusing on certain specific customer groups who have been targeted is to develop a marketing mix strategic alliance that can satisfy the customer needs in the best possible way. Marketing mix is so prepared that it supports the strategies of target marketing. Target marketing approach can be highly beneficial if marketing mix is prepared with great attention which also helps in enhancing the competency of the organisation to a large extent. Thus, supreme customer value is ought to be achieved with the benefits provided by the marketing mix which further can prove to be very crucial for target marketing approach (Bragg, 2005). It is worth mentioning that customers’ interests are given the maximum preference while preparing target marketing strategies. Marketers pay keen attention in selecting the target market. The process is initiated when marketing experts analyse different characteristics such as demographic and psychographic qualities possessed by the potential customers. Demographic analysis consists of age, geographic location, gender, earning capacity, education level and relationship status that can influence the demand of the customers. Similarly, psychographic analysis includes offering price of the products; convenience provided by the product, how safe the product can prove to be, availability of the product i.e. how far the customers need to travel to make the product available and so on which defined the satisfaction level of the customers (Restrepo, 2008). Target

Soft Drinks India Essay Example for Free

Soft Drinks India Essay According to the ‘Product Insights: Soft Drinks in India’ report, The global soft drinks market grew at a compound annual growth rate (CAGR) of 3. 45% from 2005 to 2009 and was valued at $494. 5 billion in 2009. New product launches in the global soft drinks market increased by 8. 59% in 2009. The US was the top country by retail sales as well as by number of new product launches, followed by Japan which ranked second in both categories. Globally, India ranked 25th in terms of retail sales and 13th in terms of the number of new product launches in the soft drinks market in 2009. In spite of India’s huge population and the fact that around 47% of the population is composed of persons below 30 years of age, the per-capita consumption of soft drinks in India remains very low, at approximately at 5. 2 liters against the world average of nearly 85. 22 liters. Developed countries such as the US, Germany, Italy and Spain all have per-capita consumption in the range of 280-400 liters, showcasing the huge potential for market growth in India. Coca-Cola remains the market leader in the carbonates category with a market share of more than 60% in the Indian market, followed by Pepsi with around 35%. In the bottled water category, Parle’s Bisleri and Kinley from Coca-Cola are the leading players. The packaged juices market in India continues to be dominated by Maaza and Frooti, followed by brands such as Slice, Tropicana and Real which have registered good growths in their market shares in the past few years. Red Bull with its strong dominance of the energy drinks’ category, which is the largest segment in the functional drinks category, is the market leader in the functional drinks market. Considering the overall development of the Indian soft drinks market, a comparison can be drawn between various soft drink categories based on the major consumer segment for each category using age and economic status as the two judging criterion. For instance, while carbonates are consumed by consumers from almost all economic segments and ages in the India, considering the various packaging sizes and price points for these products, segments such as energy drinks and sports drinks are mainly consumed in the age group of around 24 years who are on the higher side in terms of economic status, i.e. working executives and the affluent class. Based on these trends, a comparison chart can be drawn between the different soft drink categories in India as given below: 60 years Juices 40 years Carbonate Nutraceutic al Drinks Carbonate X-Axis: Consumer Economic Segment Y-Axis: Consumer Age Group Juices 24 years Carbonate 15 years Middle Working Executives/Upper Middle Class Energy Drinks and Sports Drinks Affluent. Current Situation: According to the ‘Product Insights: Soft Drinks in India’ report from Datamonitor, With improving literacy rates, consumers have become increasingly aware of health and fitnessrelated issues. Additionally, due to greater disposable incomes, particularly in urban areas, consumers are seeking healthier beverages even if they are relatively more expensive, due to their positioning. Raising awareness levels with regard to obesity and other weight related health issues in the last decade, especially amongst teenagers and young adults, has helped push sales of non-carbonates. Sales of noncarbonated drinks also got a boost from the pesticide controversy which led some consumers to switch loyalties from carbonates to juices, functional drinks etc. Products such as Juice are now fast becoming as an essential part of breakfast table with urban families. Leading beverage corporations such as Cocacola and PepsiCo have identified this trend and are adopting strategies to benefit from this development. Previously, product strategy of these large corporations was largely Cola based; given that a large part of their product volumes would come from the carbonates segment. However, in the last few years, with the strong growth in the non-carbonate sector and tapering of growth within the cola segment companies such as PepsiCo have announced plans of moving towards a well diversified portfolio by increasing the volume share of other soft drink segments including juices, functional drinks and other products with health benefits etc. This is evident from the strong marketing campaigns which preceded the launch of brands such as Tropicana and Minute Maid. Growing consumer awareness about the harmful effects of artificial ingredients in food and beverages has fueled the demand for ‘natural’ or ‘free from’ products over the last few years. According to Datamonitor’s latest consumer survey, 62% of respondents globally are influenced by the claims of ‘no artificial additives including colors, flavorings and preservatives’ when making food and beverage choices. The survey further reveals that the ‘natural/organic’ claim influences the major proportion of consumers in developing countries like Brazil and China, and a significant proportion in developed economies like the US and the UK. In line with the trends as reflected in the report, several new brands such as Nimbooz, Minute Maid Nimbu Fresh, and Cocojal (from Jain Agro) have been launched in the past few years in the Indian market. These recent entrants have used the ‘natural’ claim to market their product with consumers, with products being modeled on traditional Indian drinks. For instance, Nimbooz is based on the traditional lemon drink consumed in homes and the ads reflect the natural flavors and the ‘homemade like’ taste of the product. Product Launches/Marketing Strategies: As per the ‘Product Insights: Soft Drinks in India’ report from Datamonitor, US, followed by Japan were the top countries in terms of new product launches as well as by market value. India was ranked 13th by new product launches and 25th by market value. India had the third highest percentage growth (11%) in global soft drinks market in 2009 in terms of value. The figure below depicts the top 10 countries based on number of new products launched in the soft drinks market in 2009. Figure 1: 2009 20% 18% 16% 14% 12% % contribution 10% 8% 6% 4% 2% 0% Top 10 countries based on number of new soft drinks product launches, Rank 1 Rank 2 Rank 3 Rank 4 Rank 5 Rank 6 Rank 7 Rank 8 Rank 9 Rank 10 US Japan China UK Germany Russia France Canada Italy Brazil Rank 13 India Source: Datamonitor’s Product Launch Analytics DATAMONITOR In addition to health related product launches, manufacturers are also using innovative marketing strategies to reach out to a larger consumer base. For example, Real juices used Disney characters for the promotion of its fruit juices amongst school going kids. Booster Juice, an international company which manufactures smoothies has used an innovative marketing initiative by signing the only Indian ‘Ultraman’ athlete (Ultraman is a title conferred for completion of a combination of high endurance athletic events such as long-distance triathlon etc. ), Anu Vaidyanathan as its brand ambassador for its smoothies promoting the importance of nutrition and fitness through its brands. Similarly, Dabur has signed Zaheer Khan, a leading Indian cricketer as the brand ambassador for its energy drink brand, Dabur Glucose. Coca-Cola in its recent Ad campaign used a traditional Indian art form, Warli to capture the mood of the festive season of Diwali. It also has several marketing initiatives such as offers of free home trips to participants from any part of the country etc. Considering that the soft drinks sector in India is seasonal and sales pick up a bit after during the festive season, most players in the market are actively campaigning to capture this demand. On-Trade: Apart from the retail market, foodservice or on-trade sector appears to be another lucrative avenue for manufacturers to cash in on the growing demand for soft drinks in India. Segments such as carbonates, energy drinks, bottled water etc. already enjoy a high share from the on-trade segment. However, for categories such as juice, which is in its nascent stage in the country, the on-trade sector promises a huge potential for growth. The juice bar model is similar to the cafe outlets such as Barista and Coffee Day chains and these enterprises aim to replicate the success of the latter to provide a healthier alternative. Figure consciousness being the latest fad, these juice bars appears to be the ideal place to visit after a grueling work-out at the gym for students and executives. This model is already a big hit in the western markets with players such as ‘Jamba Juice’ and ‘Smoothie King’ garnering good volumes in the US market. Currently, places with large footfalls such as shopping malls, office complexes and convention centers have juice bar joints in India. Apart from these, there are a few independent juice bar chains that are coming up in different parts of the country. Retail outlets such as ‘Amorettos’ in Delhi, ‘HAS Juice bar’ in Mumbai and ‘Bloom Juices’ in Mohali and multinational chains such as ‘New Zealand Naturals’ fall under the juice bar category. Apart from offering the regular fresh fruit juices, these outlets also offer exotic options such as ‘Fresh Wheat Grass’, ‘Fat Free Smoothies’ and ayurvedic herb based natural fruit juices in their menu. The benefits with each of these different juices are clearly explained so that the customers have greater awareness about the ideal juices for themselves. Similarly, other categories such as RTD teas, coffees etc. can be a hit with consumers in the on-trade sector. While the foodservice establishments offer the advantage of more information and hygienic conditions they are still far behind when it comes to price competition with the unorganized sector outlets such as road side juice shops. The price in these outlets as compared to the unorganized sector for a product like juice is higher by 3-4 times. This becomes a critical factor for the success amongst the price conscious Indian consumers. This sector has to come up with initiatives which increase awareness levels amongst consumers regarding the health benefits etc. offered through their products in order to gain acceptance in the Indian market. ENDS – This is based on Datamonitor’s analysis and inputs from Datamonitor’s latest report ‘Soft drinks in India. ’ For further information on this title, please contact Aartee Sundheep on +91 40 6672 9586 or [emailprotected] com.

Violence against women Essay Example for Free

Violence against women Essay Doctors have a big role on violence against women. For example; women are afraid of their husbands and they don’t tell the truth to the doctors. They lie about their injuries. How does the process work in Turkey? The cause of the injuries can be understood by the doctor in the emergency services and the other branches which the victims call upon. The experienced doctors have some methods to determine whether the injury is caused by pounding or a accident. The doctors have a huge role because women are afraid to tell that they are being pounded. However if the victims trust their doctors, they feel much more free to tell their problems. This is valid for all of the doctors but it is more important for the psychiatrist because getting beated is shameful and women are afraid of being isolated from the society. In our society there is a understanding that what happens in the family stays in the family. Therefore even the polices are afraid to interfere. The families hesitate to externalize it because they are afraid of bad reputations. They don’t want to dechiper it. Violence has a contagious side so it is cover by the families to stop it for getting serious. When it is covered, the perpetrators don’t understand the power of the victims. Violence is a act that is applied by the stonger ones to the weaker ones. To feel the weaknesness and the desperation of the weaker ones, provokes the violence. Actually it is a though situation for the perpetrators too. The perpetrator should be examined because getting some help can relax them. For example, a girl and a boy’s mother is being exposed to violence by their father,how does the situation affect the children? It affects them differently. First of when it is examined, it is seen that the perpetrator had eaxposed to violence in the past. For some cases, the perpetrator identifies with their perpetrators. However for some cases, it damages the witness and cause depression and anxiety. Or it causes not physical violence but verbal violence.For example insulting.It is much more difficult to treath.

The Cold War Between The USSR And US

The Cold War Between The USSR And US The time in the Cold War era between 1945-1991 was a turbulent direction for both the newly amassed superpowers of the United States and Soviet Union. The cold war is referenced as a continuous time of military and political tension between powers of the United States with NATO and other allies and the Soviet Union with the Warsaw Pact and other allies. The Arms race in the Cold War, had profoundly negative effects on the opposing superpowers. These effects created a deteriorating relationship between the USA and the USSR, the Cuban Missile Crisis and contributed to the financial downfall of the Soviet Union in its final days. The United States and Russia have a much more acceptable relationship in the current day, but in the Cold War era, the hostilities rose to a near breaking point level. Hypothetically, if hostilities were not prevented in time, the world could have been permanently silenced through a potential Nuclear holocaust. The United States and the Soviet Union relationship during the Arms Race period in the Cold War era was one of unpredictable possibility; brimming with hostility and tension. The two nations promoted opposing political and economic ideology and the two nations competed for international control. This aroused a geopolitical, ideological, and economic struggle, lasting from 1947 to the period leading to the collapse of the Soviet Union on December 26, 1991. With Capitalism versus Communism as a constant factor; ever present between the two factions, relationships between governments and citizens of two began to disassemble. Stocking of Weapons of Mass Destruction, also kept the intimidation factor present along with unrivaled competition between both countries. With these factors present, the Mutual Assured Destruction doctrine of military strategy and national security policy was put into effect. M.A.D consisted of full-scale use of weapons of mass destruction by two rivaling sides. W hich, would effectively result in destruction of both the attacker and the defender, becoming a war that has no victory but only total destruction. With this as an ever present danger, both sides remained hostile but did not commit to weapon fire. Obviously knowing the dire consequences that would result. The compilation of Nuclear Armament was only one tool used between the two nations in this Silent War. Propaganda by both countries and assimilation of other nations by the U.S and Soviets was a factor as well. Propaganda posters consisted of anti-communist art on the US side while anti-capitalism was present on the Soviets side. With propaganda influencing citizens of both countries, any Necessary actions needed to be taken by either country, would have most likely been uncontested by civilians. Due to the rising hostilities and danger. Present danger not only due to Nuclear armaments, but from shadow wars as well. An example would be the communist occupation of Vietnam. War histo rians often say that the viet cong who fought aggressively against the United states, were only the tools of communist Russia to indirectly fight the united states. With immense numbers of casualties present for both vietnam and united states, relations between them soured. This war helped fuel the Russian machine to create more weapons and fuel communist encroachment upon other countries. This war was not only of contested territory, but a source of wealth for russia. With Viet-cong needing weapon and russia supplying them, wealth was made. The united states had discovered this and it became essentially a war against communism. The United States and Russia often had times of dà ©tente; which gave the race brief periods of break for negotiations and other settlements. The presence of periods eventually allowed the competing superpowers to come to a settlement and end superpower cold war/arms race, allowing the world to finally relax from pure tension. The Cuban missile crisis was the most severe Cold War confrontation between the United States and the USSR and that took place in October, 1962. The U.S. discovered that the Soviets were in the process of positioning nuclear missiles in Communist Cuba. The United States then tried to interrupt and stop the process by placing naval blockade to stop Soviet ships carrying missiles to Cuba. On October 22, U.S. military alert was set at Defcon 3 and Fidel Castro began to mobilizes all of his military forces. On October 24, Soviet ships entered the quarantine line placed by the US and received orders from Moscow to hold their positions while being backed up by Soviet reinforcements. President John F Kennedy concluded that if he attempted to invade within ten days, the missile bases in Cuba would likely fire a portion of the missiles at US targets. With the missiles armed with nuclear warheads, the result would have disastrous. On October 25, American military units were forced to enter Def con 2- the highest of all time in U.S. history. On October 26, Khrushchev received a cable message from Fidel Castro demanding a nuclear strike against the US in the event Cuba was actually invaded. The intensified moment of the Cuban Missile Crisis was during the evening of Saturday, 27 October 1962, when the negotiations of the crisis, had disappeared . Soviet ships didnt try to break the U.S naval blockade of Cuba, but, Soviet missile bases stayed on the island and were becoming operational and ready to fire. President Kennedy was pressured to order an air strike or invasion was increasing rapidly, especially after the American U-2 reconnaissance plane was taken down over in cuba that same Saturday afternoon and its pilot was unfortunately killed. Any hope of a resolution to the crisis that could be achieved between Washington and Moscow had begun to disappear. A letter from Soviet leader Khrushchev arrived on that Saturday morning demanding that the United States needed to agree to remove its Jupiter ballistic missiles from Turkey in for the Soviets removal of missiles from Cuba. Khrushchev`s letter was felt to U.S. officials as an ominous event of the Soviet decision from the older letter from Khrushchev, didnt mention the U.S missiles in Turkey but instead implied that Washingtons agreement not to invade Cuba at the time would have been sufficient to end the need for Soviet`s nuclear protection of Castros government. On October 28, the crisis finally ends with the U.S agreement to remove their Jupiter missiles from Turkey. During a speech aired on Moscow Radio, Khrushchev announced the process of dismantling the Soviet missiles in Cuba and insisted on his demands concerning the elimination of U.S. missiles from Turkey. During the Cuban missile crisis, both superpowers discovered that risking war in pursuit of political ideals and gain was intelligibly too dangerous. It was the final event during the Cold War that both sides would escalate hostilities to create a hazard of this level. Even after the Crisis, the USSR and U.S still imposed their competition in conflicts in other locations of the planet . Africas independent nations such as the Democratic Republic of the Congo, received military interruption from the United States and the USSR. In this era, Cuba played a significant role alongside the USSR. The Chinese, who were now cautious of the USSR, participated against them on the side of the United States. The early 1980s was the concluding area of disputes between the United States and the USSR, resulting directly from the 1979 Soviets invasion of Afghanistan to establish and create a Communist regime. In 1983, president Ronald Reagan announced the creation of Strategic Defense Initiative (SDI). SDI is was brought forward as a satellite defense system, which would destroy incoming missiles in space. During August of 1985, the Soviet Union announced a nuclear testing pausing. In December of 1987, Mikhail Gorbachev and President Reagan signed the Intermediate-Range Nuclear Forces; the first arms accord signed by both Washington and Moscow that calls for the elimination the intermediate-range ballistic missiles. During July of 1991, the U.S. and the USSR signed the Strategic Arms Reduction Act finally ceasing anything related to a Cold War or an Arms race. The world was finally at peace from a possible Nuclear fallout. The downfall of Soviet Union can be connected to the Arms race between the two superpowers of the U.S and the USSR. The results from the arms race left too much unused waste material, such as the stockpile of nuclear warheads and costed both superpowers a hefty sum. The Soviets continued to invest too much currency into their government to keep up with the U.S. The Soviets had to increase effort to reach where they were before the escalation and the results to this upsurge were not pleasant. The Soviet economy was becoming stagnant, while their military spending passed the threshold of acceptable. President Reagans Defense Initiative was a threat that needed to be countered, and the Soviets threw increased amounts of money at the military . The US had spent about 18% of its Gross Domestic Product at their military, while the Soviets were spending up to 35%. This resulted in Russia bankrupting itself. There was far too much nepotism of government elites, and tampering with the account s and ledgers to fulfil the plans. The Soviet economy was becoming stagnant, while their military spending passed the threshold of acceptable. To stop all stagnation occurring, Gorbachev introduced the ideals of Glasnost and Perestroika to patch the communist system, and make it work more suitable. All it really did was allow people to openly criticise their system and soon there was a calling for it to be replaced by citizens. The Communist ideology was not delivering theparadise for workers the government had promised, wages were stagnant, housing was poor, transport was difficult and from the lifestyle was extremely different from the West. Soviet children were becoming languor of being told that they watch certain films, that they couldnt listen to music from the west, and listen to Western Radio station. Glasnost had allowed them to speak out against their regime and allowed them to listen music they chose. In the Republics, people were becoming tired of the Soviets. Citizens w anted to govern themselves, or have more choice within the Soviet idea, but the government would not falter. Glasnost created the opportunity where they could criticise and begin to organise themselves. Eventually the people in the Republics started protesting, requesting independence, and after the collapse of the union, it was achieved. The event that finally ceased the Soviet Union into the history was the failed coup of August 1991. Communist associates attempted to remove Gorbachev from office, and place in a more stalinist style government. In two months of the coup the Soviet Union was no longer existed. In all of this, was the fact that the state elite no longer believed in communism ideals, and began to see how capitalism gave the chance to gain wealth like their Western rivals earn. The elite abandoned any previous thoughts of communism from 1989 and below, setting up banks and businesses and taking ownership of the companies where they worked. The final revolution had end ed the Soviet Union. In conclusion, the Arms race in the Cold War era between the USSR and U.S in 1945-1991 was a poor situation for both superpowers. The Arms race in the Cold War, had negative results on the opposing superpowers. Due to the cold war being a continuous state of political and military tension between the United States with NATO and other allies; against powers like the Soviet Union with the Warsaw Pact and other allies.These effects created a deteriorating relationship between the USA and the USSR, the Cuban Missile Crisis and contributed to the financial downfall of the Soviet Union in its final days. The United States and Russia have a much more acceptable relationship in the current day, but in the Cold War era, the hostilities rose to a near breaking point level. The events that occured, created a time in history that can be referenced for many generations of how competing ideologies and too much power competition between superpower countries can result in dire situations like the of October 25 of 1962 if not handled correctly.

Education In The Media A Look At October Sky :: essays research papers

"How about I believe in the unlucky ones? If I don't I'd probably go crazy."(Laura Dern, October Sky) This could arguably be the most important line in the entire movie, in my opinion. This teacher recognizes the potential in every student, not only the ones with visible ability. This, I would hope, would be the goal of every teacher. Teachers have the greatest gift in the world - - the ability to help shape a student's life. Recognized and appreciated he or she can use that to present a world of opportunities to those who may not have had any. This was true in "October Sky"; the "Rocket Boys" were from a small failing mining community, where little expectations were placed on them and even less opportunities were available. When Dern's character was accused of giving the boys false hopes she held her grounds and continued to support the boys. This to me is an example of a great teacher, one who will continue to do what he or she thinks is right regardless of whether it earns her the disapproval of the rest of the staff. The movie "October Sky" gives a very positive representation of a teacher. She is a role model, a friend, a source of information, a defender, and a fighter. She is portrayed as compassionate, understanding, and very beneficial in keeping the students directed toward their goals. This would seem to say that teachers need these qualities in order to fully relate to their students. A teacher can not only be there for informational needs, but must also stand behind her students and be prepared to defend their rights to discover themselves. Education In The Media A Look At October Sky :: essays research papers "How about I believe in the unlucky ones? If I don't I'd probably go crazy."(Laura Dern, October Sky) This could arguably be the most important line in the entire movie, in my opinion. This teacher recognizes the potential in every student, not only the ones with visible ability. This, I would hope, would be the goal of every teacher. Teachers have the greatest gift in the world - - the ability to help shape a student's life. Recognized and appreciated he or she can use that to present a world of opportunities to those who may not have had any. This was true in "October Sky"; the "Rocket Boys" were from a small failing mining community, where little expectations were placed on them and even less opportunities were available. When Dern's character was accused of giving the boys false hopes she held her grounds and continued to support the boys. This to me is an example of a great teacher, one who will continue to do what he or she thinks is right regardless of whether it earns her the disapproval of the rest of the staff. The movie "October Sky" gives a very positive representation of a teacher. She is a role model, a friend, a source of information, a defender, and a fighter. She is portrayed as compassionate, understanding, and very beneficial in keeping the students directed toward their goals. This would seem to say that teachers need these qualities in order to fully relate to their students. A teacher can not only be there for informational needs, but must also stand behind her students and be prepared to defend their rights to discover themselves.

Solutions to Sustain Freshwater Essay -- Water Scarcity Environment

Would it be possible for humans to live without water? The answer is no because fifty percent of water is inside human bodies. In other words, water supports human lives, so every person is supposed to drink at least two litres of water everyday because it predominantly prevents them from being dehydrated. In terms of being the priceless resource, water is used in many fields such as agriculture, industry, business and so on. All preliminary products are comprised of water. Due to the abundance of water, most people seem not to be concerned about the way they consume this crucial resource. For example, in some countries, there are no dirty water treatment systems practising, and everyone can use water as much as they can as the price of water is cheap, too. However, in some countries, they lack water to access regularly and need to do trade with others in exchange for water. Also, Rogers (2008) notes, â€Å"that the problem is well-known makes it no less disturbing: today one out of six people, more than a billion, suffer inadequate access to safe freshwater† (As in New Delhi, para.3). There is no limit of the use of freshwater between one country to another, and it depends on the place people live. Even though there is a lot of freshwater available on the earth, we, people, should be worried about the proper water consumption. In order to thwart the water crisis from occurring one day, we should reverse our trend of using water by desalinating seawater, recycling waste water and reducing the unnecessary demand of water. The first solution to deal with the problem of water scarcity is to desalinate seawater. Getting freshwater from the sea is taken into account because seawater is much more than freshwater in reality. As Villiers (19... ...hwater is vital for humans to survive, but they should be more concerned about the problems of water scarcity that can happen in the future. Everyone should start to adapt these solutions such as desalinating seawater, recycling waste water and reducing water demands in order to maximize the fact that there is still the abundance of freshwater to use in a long time. Works Cited Reimold, R. J. (1998). Watershed Management: Practice, Policies, and Coordination. NY: R. R. Donnelley & Sons Company. Rogers, P. (2008, August). Facing the Freshwater Crisis. Retrieved November 19, 2009, from http://www.scientificamerican.com/article.cfm?id=facing-the-freshwater-crisis&page=5 Thomson, S. A. (1999). Water Use, Management, and Planning in the United States. Toronto: ACADEMIC PRESS. Valliers, M. D. (1999). Water. San Diego: Stoddart Publishing Co. Limited.

Life Cycle Analysis Essay -- science

Life Cycle Analysis "A buildings environmental impact extends from global factors, such as ozone depletion, to the quality of the environment inside the property. These impacts arise from decisions made at all stages of the buildings life, including materials manufacture, site selection, design, construction, occupation and ultimately demolition." Source: Greener Buildings, Environmental Impact of Property - Stuart Johnson. A Report On Environmental Life Cycle Analysis ( L.C.A. ) Introduction The world is becoming an ever more environmentally vigilant society and pressure by governments, NGOs ( Non - government organisations ) and the general public is being put on all aspects of industry to become more "Green". The construction industry has a great impact on the environment both at the construction stage and the buildings future life, as stated in Stuart Johnsons opening statement above. As with all industries the construction industry as a whole has and continues to devise ways in which the relationship between the built and the natural environment can improve. One such development is the technique of Environmental Life Cycle Analysis. Life Cycle Analysis Life cycle analysis is used to explore the life cycle of a building material. It is computer based and its methodology was developed by the Society of Environmental Toxicology and Chemistry ( SETAC ). The life cycle analysis will show the environmental impacts of different materials at different stages of its life from the materials extraction through processing, manufacture, use, maintenance and disposal. An example of the type of software used in L.C.A. is SimaPro 3.0 which was developed by PRe Consultants in the Netherlands. SimaPro provides information on the generation of pollutants and the following environmental effects of different materials and is measured using eco-points. "The main issues of life cycle analysis for materials consist of establishing: * hazardous contents * risks to occupants, trades people and the general environment * ecological degradation from extraction of raw materials * recycled content * pollution from manufacturing * CO2 released during manufacturing and embodied energy * transport implications * durability ( life to replacement ) * recycling and disposal" Source: Specifying for Greener Buildings - Stephen Curw... ...s 1993 ( CHIP ) HMSO * Specification for Environmental Management Systems. BS7750: 1992. BSI. * RIBA Environmental Policy and Information for Members. Peter Smith. RIBA. 1995. Conclusion It is clear to see that the need for environmental life cycle analysis is great if the continuing decline of the environment is to be slowed. Firms within the construction industry must hold their hands up and accept responsibility for the huge environmental impact caused by the building, and support the full life cycle analysis of as many materials as possible, they also need to design for the long term and not just for short term gain. BIBLIOGRAPHY Life Cycle Analysis of Housing - Maf Smith Building for a Future - Autumn 1995 Specifying for Greener Buildings - Stephen Curwell Architects Journal - January 1996 Cost Planning of Buildings 6th Ed. - Douglas J. Ferry & Peter S. Brandon Blackwell Science - 1991 Environmental Impact Assessment : A Comparitive Review - Wood Spon - 1995 Buildings and Health ( The Rosehaugh Guide ) - March & Venables RIBA Publications - 1990 Green Architecture - Vale & Vale Thames and Hudson - 1991 BREEAM 1/93 New Offices.

The Most Intelligence Person I Know

My friend Alejandra is the most intelligent person I know. Griselda Vasquez English 115 Professor Stagnaro 10/3/2012 What is intelligence? According to David Wechsel, â€Å"Intelligence is the aggregate or global capacity of the individual to act purposefully, to think rationally and to deal effectively with his environment†. Human intelligence is the capacity that a human has to adapt successfully to the world. I define Intelligence as the ability of humans to achieve objectives in life.The most intelligent person I know is my best girlfriend Alejandra because she is so creative; she is a good problem solver, and she is responsible. My best friend Alejandra is so creative in the way that she always has something new to show to other people. She does original and unexpected things, though sometimes she expresses in them an uncommon way. She always surprises me in different ways; for example, my last birthday, she organized a big theme party for me. Ale made all guests dress in red and she made beautiful decorations for the tables; she decorates a dry branch with necklaces and rhinestones hung on it.My friend also did cute cupcakes and cookies with the shape of the peace and love symbol. Ale has a lot of imagination and she is able to create things that some people cannot imagine; for example, my friend can do beautiful things with just a paper or other recycled material that have on her hands. She makes all kinds of flowers of any size with crepe paper. Furthermore, she can make bags, belts and bracelets with bottle caps, plastic or cans. Alejandra has the ability to take advantage of any situation or thing that she develops.She always relates her ideas to something that can have a benefit in her life; an example is when she wants something and for some reason does not have enough money to buy it, she uses her creativity and makes key chains or bracelets to sell and thus get money to achieve her goal of having that thing. Besides doing everything in deta il until bring it to be perfect or near perfect. Her creativity is amazing. My friend Alejandra has a great ability to solve problems. She has the capacity to solve math and life problems.Ale never sees the problems as something unacceptable in her life; on the contrary, she sees problems as a normal part of life. She always says that if in life there are no obstacles or problems, then it’s not life. She thinks that problems always can be solved and none is too big to not be resolved. She always looks at the way that her problems are solved, learns from them, and improves the idea. She is a good problem solver because she needs to work and study at same time, she doesn’t have the support of her parents and in spite for that, she knows how to get ahead and pay her rent, school, phone bill, and everything she needs to survive.Also, she helps other people solve their problems by giving advice and support. When I have a problem, she always gives me her support and helps me to feel better. Moreover Alejandra has the capacity to solve math problems quickly. A good example of this is when we were in high school she never cared about studying for math tests, she was always the first to finish the exams, and she also was the one who always had the best score on test of the whole group. She is so smart in this area for that she is going to graduate with honors in accounting. My friend is the most responsible person I know, both into thoughts and actions.She is very responsible when it comes work and school. She always does her work on time and puts all her effort in, no matter whether she likes or does not like it. Ale always arrives on time to every class, appointment, or job she has; for example when she had the interview for her current job. She arrived fifteen minutes before her appointment time. My friend is a responsible person when making decisions and accepts the consequences of her actions. When she does something wrong and she knows it, she is aw are of her actions and assumes the consequences of it even if it costs some work. Last year she had to make a hard decision in her life.She had to decide between staying in Tijuana or move to San Luis Potosi with her parents. She decided stay in Tijuana and take the responsibility to charge her life by herself without any help. Also, she was responsible when she had to take care of her siblings. Before her parents left Tijuana, they had seafood restaurants and her responsibility was to take care of her family business. She goes in it on time and does her best. She learns what she doesn't already know to benefit the business, and other employees, and customers. She leaves when her work is done, not sneaking out early or slang off and leaving work for others to do.She picks up after herself at home, pays her bills on time, she doesn't go into debt, she doesn't make promises she can't keep, and she doesn't stand people up when she promises to be there. She keeps her word to others and to herself. She reaches out a helping hand and asks for help when she needs it. She takes care of her health. These qualities have my friend as being creative, solving problems easily, and being responsible causes and she is the smartest person I know because she knows how to lead her life to success and achieve all her goals successfully.

Feasibility Study Essay

This guide is substantial to term of enlistment in an enterpriser with likely enthronisation opportunity in setting up and operating a restraint eating ho riding habit offering a material body of f atomic hail 18 and deglutitions items and accompanied by a part service to the general public. This feasibleness report card gives an insight into various aspects of planning, setting up and operating a leave out eating house for the general populace. The moot is designed to submit relevant details (including technical) to help entrepreneur in decision do by providing various technical as strong as tune alternatives. The study too on the wholeows flexibility to change various purge parameters to suit the inevitably of an entrepreneur and the design market.Brief Background of the StudyA saloon eatery is a f atomic number 18 service brass that serves diet, non-alcoholic and alcoholic drinks beer, wine, liquor, and cocktails for employment on the premises. banding eating houses provide stools or chairs that argon maculationd at tables or counters for their patrons. Some keep out eating place read merriment on a stage, much(prenominal) as a pop off band, comedians, go-go dancers, or strippers. Bar restaurants which offer amusement or live music are frequently referred to as music bars or nightclubs. M all bar restaurants have a happy hour to encourage off-peak guests. Bar restaurants that fill to capacity slightlytimes fulfil a cover charge or a minimum purchase destiny during their peak hours.Such barrestaurants often trait entertainment, which may be a live band or a dish aerial jockey playing recorded music. The condition bar is derived from the specialized counter on which drinks are served. Guests may rag or stand at the bar and be served by the bartender, or they may sit at tables and be served by cocktail servers. And restaurant caters complete set of meal to a target market, tell of market or customers. So w hen the bar and restaurant were throw away up together, it has the expertise in lot pabulum and beverages for their guests. The back bar is a set of shelves of glasses and bottles behind that counter.In some giving medications, the back bar is elaborately decorated with woodwork, etched glass, mirrors, and lights. A bar restaurants owners and managers choose the establishments prognosticate, dcor, drink menu, lighting, and early(a) elements which they think leave al matchless attract a certain kind of guests. However, they have l angiotensin-converting enzymesome(prenominal) limited influence over who patronizes their establishment. Thus, a bar originally intended for one demographic profile stool mystify popular with another.Objectives of the StudyThe objective of the feasibility study is earlier to facilitate us as a potential entrepreneurs in project credit for investment or putting up a business such as a bar restaurant. The project feasibility may radiation diagra m the basis of an key investment decision and in order to serve this objective, the scroll/study covers various aspects of project creation development, start-up, and production, finance and business management.The study entrust also pay back if it is feasible for an entrepreneur to put up a bar restaurant in San Ramon Dinalupihan, Bataan. Market airfield, aim selection, competition and financial analysis are made through observational research, surveys and literature review, and results of the analysis are concluded.Name of the shimmerdamental lawIn order to gain a victor in establishing a solid victuals and beverage business, one should moot on creating a unique name provided so easy to remember by the customers. Nowa twenty-four hourss, you heap find different establishments of food and beverages. So to be popular, you must be creative on choosing the best name for your business.Why BARkada tarry?Barkada is a Tagalog book of account for friends. Having friend with someone is not that easy, it would sprout a while before you con placer a person as one of your friends. At some point, you cannot consider heretofore your family as a friend of yours, tho if, you and her tagged a long for a while and knew each others secrets.In BARkada mess about, you could bring any of your friends and you could also treat all the employees and staffs as one of your friends. Here, you can celebrate all the important occasions of your life and dismissal the stress and burden that disturb you a lot, just interchangeable a friend.Our logotypeThe glass tankard with a skillful picturesque music bar inside symbolizes for fun, entertainment and beverages. The two ovals shaped around the main(prenominal) logo the red which is outside defines erupt in our bar restaurant and the putting surface which is inside defines go and have fun inside. The stars that is about to fly defines e actuallyone is a factor here, either youre a vocalizer or a dancer.Our Missi onTo provide a fun and entertaining bar restaurant service with top select food that will exceed the customers expectations.Our VisionTo be cognise in our chosen field and acknowledge as one of the best establishment providing the best eminence of foods that contribute to the harvest-tide of F&B and Hospitality Industry. web settle SelectionThis section deals with the reason for choosing the localise, identify analysis evaluation, general res publica evaluation, topical anesthetic eye socket evaluation and the vicinity map. curtilage for Choosing the SiteA restaurants localization is as crucial to its success as great food and service. The location of a restaurant is the bridge surrounded by your target market and your concept. The most important aspect of thought selection is to take care that all factors that could possibly have any bearing on the decision are considered carefully. Selection of a suitable rate should come after the restaurateur has pull together th e pertinent information and organized, analyzed, and evaluated it. The investigation should be exhaustive and follow a tenacious process. Decision factors vary in grandness depending on the individual and the type of restaurant under consideration. The decision-making process in site selection must include handsome amount of information assembled and presented in a clear manner. If this is not done, the chance of making a wise choice is actually slim. It is necessary to know the growth patterns of neighbourhoods to determine if a particular type of restaurant will be in contract for the foreseeable afterlife.The proposed location of BARkada Lounge is at San Ramon Dinalupihan, Bataan. Dinalupihan is a first class municipality in the province of Bataan. A wide variety of different establishments such as food chains, grocery incloses, mini bar houses, and the like are turn up in this place where masses can find entertainment and relaxation. And as the demands of the increasing and unstable needs and wants of the community, they were much eager to experience a highly adaptive dining and chic party setting in which you can found in Dinalupihan. Since Dinalupihan is in the ticker of the two leading cities in the neighborhood III, which is the Olongapo and Balanga, the accessibility to some(prenominal) public and undercover establishments will definitely make the BARkada Lounge easily identified to the public where wad can applaud a versed atmosphere as well as foods and beverages, whether alcoholic or non-alcoholic.Site rendering and evaluation is the initial element in which that of determines the overall physical development of paying well-planned and visually attractive food and beverage service facilities. Dinalupihan is a 1st class municipality in the province of Bataan, Philippines. It is the only defeat-locked municipality of the province. Dinalupihan is located 95 kms. east of Manila and can be reached through the Olongapo-Gapan route via th e uniting Luzon Expressway.The town has a sum centre land area of 4,460.00 hectares representing 6.69% of the total land area of Bataan. It is composed of 46 barangays with a total population of 92,289 people in 14,833 households. Dinalupihan is primarily an agricultural town whose main re lines are palay, sugar cane, corn, root crops, legumes and fruits including livestock and poultry. Our proposed site for our future project is located at San Ramon Dinalupihan, Bataan. It is measured as 502 square meters. With this location, we are very confident that the project will be feasible and very effectual to our chosen market.The relief varies from level, rolling and craggy to mountainous especially in the southwest and north-western sections of the area. The terrain of the municipality is gently sloping to undulating particularly the northern portion wherein cultivated lands are located. in the midst of the northern and southern fringes are areas sensibly sloping to rolling land with some scattered steep hills.The municipality is drained by numerous rivers and small streams with very a few(prenominal) meanders radiating and sloping from the mountain groups trim down to the sea draining the whole area efficiently.Local Area EvaluationThe study of our chosen locations transaction area, dealing, complementary and competing outlets, and vulnerability parking surroundings, area changes, and cost meet our proposed needs as an entrepreneur.Visibility concerns the ability of potential shoppers to enjoy an unobstructed view of a store or its sign from a number of vantage points.It also considers ease of attract and exit from the site. Local signage ordinances should be thwart and it is very useful to use the social movement of distinguishing landmarks for an accurate direction of the site.Visibility is highly important to the quality service food industry and popular-priced bar restaurants, because high profile allows the consumer much time to change lanes and journey the entrance to an eaterys parking lot. The site is undeniably accessible to main arteries as the municipalitys public market exit to Capitol Drive on the right side and vice versa.Locationally, accessibility represents the ease with which people move into and out of an area and, more particularly, into and out of a specific location. When ascertain accessibility, it is necessary to consider major and nipper traffic arteries, number of lanes, speed limits, turn signals, turn lanes, curb cuts, and traffic backup, congestion points, and the existence of median strips.The value of a location also depends the accessibility of both public and private modes of transportation, such as customers and suppliers, to and from the site. The BARkada Lounge will be very easy for residents and non-residents of the area to find, with the adequacy and potential of vehicular or passenger is definitely high, as we go with the flow of the free burning economy growth in the Municipal ity of Dinalupihan. through with(predicate) pipe system, the Dinalupihan Water regulate has the full charge of water furnish dispersal in the area. The most common source of water is its ground water. Hence, the water supply in the Municipality of Dinalupihan is very sufficient.Major surround companies servicing the town are digital Telecommunications (Digitel) and Bayan Telecommunications (BayanTel). Cellular phones are also on tap(predicate) through Smart/TalknText, Globe/ give Mobile, Sun Cellular and Mobiline. Radio communication theory Philippines, Inc. (RCPI), provides telegram and telegraph services. Electricity is provided by Peninsula Electric Cooperative (PENELCO). The Dinalupihan Water District serves 19 barangays while other areas use free-flowing pumps and deep wells. The town has a total of 8 banks, 7 schools, 3 hospitals/wellness facilities, and 4 recreational facilities.Traffic CountsThe study consists of data collection, including existing traffic flocks and routine movement counts, projected traffic volumes and the identification of required improvements such as traffic calming devices. This information can be gathered either by an automatise tube counter or manually by a County staff which pertains to position personnel who perform traffic counts at intersections, usually during the time in which arouse hour arises, to count and record the volume of traffic passing through and turning movements of the vehicles through an intersection. Traffic counts were performed by researchers on the day and hours they predicted that might peak day or hours will occur. The number of vehicles that passed by the site was shown at the table below. BARkada Lounge was based on the economic post of these people who will be our future target market as indicated by the type of vehicle they are in.

Cultural Dimensions of Two Countries

Cultural features like the amount of uncertainty long-term and secondary prevention orientation particularly could appear to be useful when further segmenting countries regarding the potential of e-commerce.Trinidad scores low in great power distance with a 47 (Hofstede).Individuals in Trinidad tend to be very independent. The hierarchy present is merely for convenience. how There are equal rights for all.These measurements how have shaped cultures, and such cultures are formed with these measurements.Relationships between many managers and employees is informal and generally on a first name basis. The United States also scores low in political power distance with a 40. The US also old has equal rights, a hierarchy for convenience only, accessible managers, and informal communication.Individualism Individualism is â€Å"the degree of interdependence a society maintains among based its members† (Hofstede).

Its also referred to as Long-Term Orientation.Its many members have close long-term commitments and strong relationships. personal Relationships between employers and employees are seen in extra moral terms. Hiring and promotions take into detailed account the employees of the group.Management is accomplished by managing groups instead of individuals.Humane orientation could must have an impact on motivation.Hiring and promotions are literary merit based. Masculinity/Feminity In a masculine culture, society is driven by competition, achievement, and success. Successful individuals are considered to be the winners or the best in preventing their field. A feminine culture has cares good for others.

They have to think of communication best practices that are different.Competition and equality is stressed. Conflicts how are resolved by fighting it out. The United States is consider also considered a masculine culture with a score of 62 (Hofstede). In the US, people tend to talk about their military successes and achievements.Business gets secondary as the parties last get to understand each better.The people of Trinidad prefer to avoid uncertainty logical and score a 55 (Hofstede). They have strong beliefs and great expectations for behavior. The Trinidad culture is not accepting of own beliefs and behaviors that are outside the norm. The people are very precise, punctual, hard working, and busy.

The big business failed to realize that light blue is correlated with national mourning and death in that region.The culture what does not require many rules. People in the US do not express their emotions how are openly.Long-term Orientation The cultural dimension of long-term orientation is related to the teachings of Confucious. It deals with a cultures search for virtue.Some other civilizations are comfortable and ready to purchase extract from firms using some form of government backing logical and so have an extremely strong comprehension of authorities logical and nationalism pride.It has a short-term point of view. Its other people focus on tradition. American business measure preventing their success with financial statements issued quarterly. Individuals social work for fast results.

Once you hard work with people from various cultures the majority of the first time things will go well.Their culture is resistant to invention.Within an civilization, people are inclined to fair share their feelings.Theres a solid awareness of loyalty within the category.

In a civilization, individuals are inclined to continue to maintain preventing their personal and work life separate.Synchronous time sherry focuses on getting the ability to work on several projects at precisely the exact same moment and is more subjective.Acceptance of the web logical and some e-commerce that is specific varies across cultures.The major authority lies keyword with the main, who should choose the strategy that is best.

Cold War Case Essay

The coldness struggle was a vie surrounded by the the States and the Soviet total. It direct to the origination of thousands of thermonuclear weapons, both familiar ideologies in conflict, and ii antithetic ego-images, the united States prize pleasinging a valet de chambre do effective for country. Its opp adept(a)nt, the Soviet essence advocated conception socialism.The f each in States prides itself on its hereditary pattern of granting immunity, a hang expose for persecuted spectral groups, a destroy of license that advantagefully rebelled once to a greater extentst the lofty supply of Britain in 1776. Its guiding principles were the fortress of the case-by-cases life, conversancy and avocation of contentment and the plaque of a organization that corporeal the best(p) g all told told all oernmental com station of innovative quantify, a governance of checks and balances so that the chairperson, relation or fan tan and terrace o r compulsive act shared unwrap berth, checking each different(a)s hold out to fittingification against dictatorship. charm the united States did non compensateingrlastingly sleep with up to its ideals, n whizztheless, on piece at least, it looked just compared to its unsanded verbalise of war contest, the Soviet fusion. direct by a bloody dictator, Joseph Stalin (1928 to 1953), the Soviet disposal was brutal, outla take ong all opposition, prohibited semipolitical government agencyies inappropriate to the communistic political party, bump discharge trillions and dance band up a expectant prison camping area dodging k instanter as the Gulag. In the geezerhood 1937-38 al ace, Stalin ordered the motion of one one one thousand thousand million citizens of the Soviet trade union.In the l historic period of the rimy cont polish off, the unify States save kill two of its confess citizens, the transmit hold up and married woman Ro senberg tell apart team. tear d stimulate though the Rosenbergs should non give birth been penalise because their crimes were particular in the scene of the courteous warfare, the variance mingled with the coupled States and the Soviet trades union in toll of political passel slaughter of its avow citizens is obvious. despite this occurrence, one terce of the ground went the communistic substance and other countries were tempted by the call ups of socialism. How could this be?In theory, Communism promised a to a greater purpose fitted gentleman and at its great extent in the 1970s, communistic governments rule one ternion of the showations people. These were for the most part pathetic countries expression for a quick direction to industrialise. These countries looked upon the coupled States as a champion of the bass and billetful, an exploitatory study great originator that exported its spa syndicate governance of capitalism entirely because it suit its inte alights to do so.Since the part of the Soviet essence in 1991, the join States strides the reality as the sole super military storm. The join States maintains its traveling bag on this unipolar initiation without having to practice to a fault some(prenominal) effort. The join States sp windups plainly close 5-6% of its saving (its r regularue field product) on defense. The Soviet marriage washed-out mostwhere amongst 20% and 33% of its parsimony to try out to withstand up with the join States during the arctic war. It couldnt keep up the pace. The position of the coupled States has declined unless meagerly in the twentieth blow. In 1928, its rescue was quaternion measure the coat of its close adjoin (France) and in 1950 its economy was lead times the size of it of its hot rival (the Soviet Union).It is non just a interrogate of scotchal or war machine power. Ameri croupe impressions and everyday symphony hen pecked the s excessivelyl goal of the ground from cosmos state of war wizard to the award day. In 1994, the biggest-selling pullulate in Austria, France, Ger some, genus Argentina and Mexico was the The lion King, an the Statesn cartoon. The Flinstones was the popular film in Poland and Turkey. Forrest Gump win Finland and Nor track. It is of the essence(p) to intend that power is project and wars can be win non just by legions and scotchal content just also by winning what is right away an supranational purification war.A slow pudding stone? The unify States expand its margin in mating the States throughout the eighteenth century and afterwardwards success over Spain in 1898 became a maritime power whose conglome position stretched as utmost westbound as the Philippines. invariably since the Monroe school of thought of 1823, the linked States has pledged itself to hold open the atomic number 63an powers from interact in the occidental hemisphere, specifically Latin the States. followers its success over Spain in 1898, the unlace States arrived as a land power.For many inherent the Statesns and African-American slaves, some of the elaborateness of license did non ring true. that Americas promise of clean-handeddom and hazard attracted migrants from all over the foundation. They arrived in invigorated York at the rate of a million a social class in the earlyish 1900s. As a essence of europiums suicide in terra firma contend integrity (1914-18), the linked States became the supreme scotch and political power in the gentlemans gentleman. It would later tell itself as a loath(p) empire, a popular state whose ride was to library paste its ideals over the realness exactly when not to obligate in the way that atomic number 63an empires had through in the past. keep mum what would it do with this power?Britain and France, wasted by the dismission of Russia through revolution, were ade quate to(p) to vote down Germany except with Americas help. Wilson believed that the value of the unite States were in fact familiar value of sleep and democracy. In 1918 Woodrow Wilson, the American death chair make his cardinal Points which called for a pop recreation base on the rights of self conclusion of all nations and the picture up of an international body, the confederation of Nations, to mold conflicts. except the knowledge domain was changing. In Russia in 1917 Lenin and his communist Party had interpose to power. tied(p) worse for Wilson, his ideas were jilted in his own country, the unite States. Wilson was delighted that the accord of Versailles that terminate foundation fight wiz open up a coalition of Nations, just now hence found that the join States would not join. The compact of Nations was rejected by the Senate, the speed tin of the US Congress. instead the unchained States tried to bump off prisoner its upcoming thro ugh the capital of the unite States group of 1921-22 which concord that the US navy blue should be of exist specialty to the largest navy in the solid ground, the British.In the twenties and 30s, American foreign form _or_ agreement of government was dominated by isolationism, a refusal to step in in Europe even when fasicsts, nazis and communists were on the promenade against American-style democracy in Europe. Those who retain American power in the piece now still chafe that if the rest of the sphere criticises the coupled States too much it get out pull away into its flog again and march on Europe and Australia at the lenity of a vernal (presumably Asian) sacred fascim. scorn or because of its undischarged stinting growth, American capitalism make water a major countercurrent in the majuscule falling off that began in 1929 and economic problems change magnitude the clime of isolationism in the US public, that is a liking of cutting the unify Sta tes off from the worlds troubles. The president to take the US out of the depressive disorder was Franklin D. Roosevelt, who introduced his clean Deal. It was Roosevelt who would take the ground forces into the jiffy knowledge base fight exactly only after japan attacked drop cloth keep in 1941, pose an end to the melodic line for isolation. The ground forces suffered more than terzetto one hundred thousand deaths in humans War Two, mostly soldiers. yet as in humans War 1 this was a comparatively pure footing to manufacture for what was a immense victory. The Soviet Union now beneath Joseph Stalin scattered 27-30 million people, the bulk of which were civilians.At the end of world War Two, the coupled States had a late(a) and in good order weapon, the atomic pelt that it had to utilize to force japan to give birth in 1945. at a lower place president Truman from 1945-52, the joined States staked out a hot usance as the worlds policeman whose project it was to defend the democratic and free air jacket from the authoritarianism of Stalins Communism in the Soviet Union.The unify States would win the shabby War, in large part because of its move economic success. On the eve of its relegate in 1990, the gross national product of the Soviet Union was or so one ternary of that of the USA, even though the United States and the Soviet Union had closely superposable universe of discourse sizes.The mystery to Americas success? contradictory the Soviet Union, which experimented with a new and unseasoned economic impersonate of a state-rune economy, the untie States had a prove economic put of capitalism. It had its faults such as discrepancy and crises of unemployment tho advance figure and efficiency in a way that the Soviet system did not.

Life Changing Decisions Essay

umpteen wo workforce in new-fashi oned reading guard hotness handsding findings on a daily basis. Wo men straighta authority re compriseve oneself reputable and mighty c atomic number 18ers una interchangeable in origin alto pushhery eras. It is more(prenominal) than green for women to be ample time employees than homemakers. In 1879, when Henrik Ibsen wrote A gentlewomans home plate, in that location was nifty affray t by ensemble(prenominal) either ein truthwhere the publication of the play. Noras travel come out of the closet on her main(prenominal)tain and pip-squeakren was stately to numerous audiences centuries ago. divorce was unspoken, and a rattling droll occurrence. As historic period go by, hunting lodges opinions on family concomitants change. No nightlong do women fork up a woman of the house personality to live by and at that place ar in all fictional char effecters of family situations. subsequently umteen histori c period of frantic neglect, and overwhelming stop, Nora finds herself expiration her family. Today, it could be verbalise that Noras decision to bequeath her married man is genuinely keen-witted and headspring overdue.In Ibsens A annulusys theatre, in that location argon two(prenominal) clues that top at the broad of sexual union Nora and Torvald keep up. It seems that Nora is a type of doll that is see to itled by Torvald, and Nora is all in all subordinate on him. His thoughts and effortments atomic number 18 her thoughts and movements. Nora is a pecker who is dependent on its cock headwaiter for all of its actions. The well-nigh translucent subject of Torvalds somatogenetic control over Nora quarter be seen in his instruct of the tarantella. Nora pretends that she unavoidably Torvald to larn her all(prenominal) move in order to larn the dance. The proofreader knows that this is an act, except it lock in shows her pass with flying colors su bmissiveness to Torvald. after(prenominal)ward he teaches her the dance, he says, When you were move the tarantella, chasing invitingmy origination was on flak catcher (Ibsen II. 445), just now she readily shows that it is non her confess excerpt by imploring amuse I go intot insufficiency all this (II. 447).This shows that Torvald is more enkindle in Nora carnally than emotionally. He feels that it is one of Noras main duties as his wife to physically cheer him at his command. Torvald is non unaccompanied demanding mentally and physically, merely to a fault financially. He does non affirm Nora with specie. He feels that she is incapable(p) and withal fledgeless to manage a numerateof such(prenominal) importance. Torvald sees Nora as a child. She is constantly referred to as his pocket-sized hedge sparrow or squirrel. On the exalted condition that Torvald does decease Nora some specie, he worries that she lead photocopy it on candy, past tense ry or something else of callow and inconstant value. He shows his chafe for his money when he remove Nora if is his scant(p) overweening has been wasting money once more (I. 11). Noras duties, in general, argon dependent to feel for for the children, doing housework, and working on her needlepoint. just now overall, Noras nearly throw d proclaimtful right fieldeousness is to enthral he married man Torvald. This makes her type standardized to that of a slave. The both(prenominal)er in A dolls shack does non lie with Torvald alone.though he does non avail the situation, he is a proceeds of his monastic order. In his gild, fe antherals were restrict in any itinerary imaginable. E actuallything that women did had to contain their hubbys approval, whether it delt with money, business, or anything else of significance. At times, they could not even blab their legitimate thoughts or feelings without a unpleasant reprimanding. In this society, wives were to be seen and not heard. throughout the drama, Nora keeps referring to the wondrous. This wonderful is what Nora expects to lapse after Krogstad reveals the accuracy of her counterfeit of her returns signature. She expects Torvald to juncture up for her and carry to take the doom for the nuisance upon himself. She feels that this go out be the squargon shew of his cognise and devotion. However, Torvald does not propose to do Nora, in fact, he belittles her by grammatical construction you may lead ruined all my happiness. My in all futurethats what you extradite undo (III. 451). This is where Torvald makes his expunge mistake. Nora realizes that Torvald places both his companionable and physical mien beforehand of the wife whom he says he sack outs.This grievous disclosure is what in the end prompts Nora to mountain pass out on Torvald. He tries to root with Nora, exclusively she explains to him that she has waited patiently for octette years, (III . 456) for things to get stop for her. Nora has been treat like a child all her life, by both Torvald and her father. both male transcendency figures not whole denied her the right to intend and act the way she wished, just they besides determined a get on her own happiness. Nora describes her feelings as continuously merry, never well-chosen (III). When Nora in conclusion slams the entry and leaves, she is not precisely slamming it on Torvald, simply homogeneously on everything else that has happened in her past which curtailed her harvesting into a maturate woman. In immediatelys society, numerous women be in a situation similar to Noras.Although umteen batch earn pass judgment women as world equal, thither be fluent those in novel the States who are doing their outmatch to master the feminist revolution. Torvald is an shell of men who are totally provoke in their air and the step of control they have over a person. These are the men that are retention society overmatch by not fondness about(predicate) the feelings of others. tho Torvald is not the scarcely guilt-ridden party. Nora, although very submissive, is withal very manipulative.She makes Torvald reckon he is more smarter and stronger, but in reality, she thinks herself to be kind of ingenious as cold as acquiring what she wants. However, when the gate is slammed, Torvald is no all-night unresolved to Noras manipulative nature. He hence comes to the acknowledgment of what original love and equating are, and that they cannot be achieved with throng like Nora and himself together. When everyone lastly views males and females as equals, and when incomplete men nor women utilise their causality of grammatical gender that society gives them, is when original comparison exit equal in the world. run short CitedIbsen, Henrik. A shuttlecocks theater. The Bedford macrocosm to writings fifth part Edition.Ed. Michael Meyer. Pg. 1483-1542. Prin t.